Mark Gurman: What to expect from Apple’s iPhone 14 | Philip Elmer (DeWitt)



Large screen sizes for one thing, which creates a marketing conundrum.

From Gurman’s Power On, mailed to Bloomberg Technology customers on Sunday:

One of the biggest differences in the iPhone 14 lineup is that Apple is shaking up its screen sizes.

Introducing today’s iPhone 13 lineup:

    • 5.4-inch iPhone 13 Mini
    • 6.1 inch iphone 13
    • 6.1 inch iphone 13 pro
    • 6.7-inch iPhone 13 Pro Max

The relative sales performance of both the largest and smallest sizes prompted Apple to rethink the lineup. The Max model is extremely popular, especially in China, while the Mini doesn’t sell well enough to even stick around. So here is the solution Apple is planning for the iPhone 14:



Also read: Apple iPhone 14: What we want to see

    • 6.1 inch iphone 14
    • 6.7-inch iPhone 14 Max
    • 6.1 inch iphone 14 pro
    • 6.7-inch iPhone 14 Pro Max

So, for the first time ever, the non-Pro iPhone line will get a 6.7-inch screen option. I think that version of the phone will be extremely popular, given that users will now be able to get Apple’s biggest iPhone size for at least $200 less than before.

However, this poses a conundrum: How does Apple differentiate its Pro and non-Pro phones? Right now, the big difference is the telephoto lens, stainless steel edges, a lidar scanner, a promotion screen, a few more hours of battery life, an additional graphics core, and a 1-terabyte storage option.

That doesn’t seem like enough to justify the high-end device’s Pro status. But Apple is doing more to differentiate the iPhone 14 Pro from the lower-end models.

    • From what I’m told, the new 48-megapixel sensor for the wide-angle camera (which is essentially the “main” camera on the iPhone) will be exclusive to the Pro model. The regular iPhone 14 line will stick to the 12-megapixel shooter.
    • As mentioned, the Pro model will get Apple’s new A16 chip, while the standard model is likely to stick to the A15 from last year or a variant thereof. Beyond trying to make the Pro stand out, the lack of a chip may have contributed to this decision.

My take: It’s like clockwork. It’s Sunday, it must be time for another Apple leak.

Source



Related News

Sitecore: Italian consumers ask for authenticity and empathy

In the last two years, consumers have profoundly changed their purchasing habitsinitially driven by the state of emergency, to then benefit from the

‘Teenage Mutant Ninja Turtles: Shredder’s Revenge’ is a great beat-em-up revival

If you went to arcades in the late '80s or early '90s, you definitely remember the golden age of beat-em-up games. like cabinets teenage Mutant Ninja Turtles,

Netflix confirms that an ad-supported tier is indeed happening

Netflix co-CEO Ted Sarandos has confirmed that the company plans to introduce an ad-supported tier for its streaming service in an interview at the Cannes

CTS-D is a new compatibility test suite module containing tests submitted by Android app developers

As part of the Android Compatibility Program, Google provides smartphone OEMs with access to the Compatibility Test Suite (CTS). The suite includes a

How to tell if Update Apple ID Settings message is valid?

For reasons best known only to Apple, you may from time to time or even frequently see a message that says:

apple, please stop killing the things we hate

Apple is known for its tendency to kill its own kids, but it's easy to overlook the sad number of shoddy rival offerings the company has killed along the way.