The war of social networks has no truce, Meta blatantly copies TikTok’s strategy again



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Mark Zuckerberg’s company is also committed to advertising in its famous Reels.

It is inevitable to continue with successful ideas from other companies, after all, they are the ones that have worked and people like them, or at least that is what they think Goal. The North American company also wants a piece of advertising cakeand much more so when your financial situation is not very buoyant. Copy to one of the social networks of the moment it seems, in these times, the faster option for equal forces.

Meta wants to follow in the footsteps of TikTok and is already proposing a payment system designed for the most popular content creators on Facebook

dedicate yourself professionally to upload quality content to social media It is less and less utopian, as we anticipated in the news where we showed the introduction of payments in TikTok. So much so that Goal also want join to the party and announced rewards for original content and improved opportunities for monetization of the same.

Content creators will also be able to use Facebook Reels to earn money.



The main lines of the Bonus Program in Reel Play they seem to be well established, but now they want each other enhance to adjust payments to content creators, rewarding them for making high quality publications and entering the challengesnew incentives that they will go unlocking as the user gains in popularity, being able to reach a maximum from $4,000 a month.

The Challenge system It will have a fairly simple operation. The chosen creators will participate in sequential and cumulative challenges each month. For example, the user will earn 20 euros when five his reels reach the 100 views. When a challenge is complete, the Next will be unlocked. In this case, you would then have to get 500 views on 20 Reels each to earn $100. When period ends monthly, the progress I would have to go back to get started.

In the same way that it will happen on TikTok, Goal wants to boost the advertising inside of these reels on Facebook and will start testing soon, which will end up reaching Instagram, as creators will be able to upload their content directly from that social network to Facebook. This type of advertisement where the advertising appear superimposed they will also report revenue to the useralthough the details have not yet been revealed.

Related topics: Applications

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